Wednesday, March 19, 2008

Build A Style That Matches Your Personality and Goals with the Step Up Dress Up Method

Success is defined as a favorable or desired outcome, the attainment of wealth, favor or eminence. If you want it success that is, you have to look like it, feel like it, sound like it, smell like it, and have the taste for achieving it.

In the cradle of casual business dress, the Silicon Valley is a place famous for its technology advancements than for its sartorial downgrade. Here are some savvy tips to dress up appropriately for our world today, known as SUDU, or the Step Up Dress Up method.

First, its very important to get a clear, objective look at who you really are. What are your personality traits? What are your values? What is your lifestyle? Your best clothes relate to the answers to these questions. Unless youre a lifeguard, it would be inappropriate to work in a Speedo. If youre an engineer, wearing a suit makes no sense except for the days you give big customer presentations.

What to wear to work should reflect more than your current position; thats merely your job. What really matters is the totality of who you are. If you want more money, or to be shown a friendly regard, or prominence, you have to dress for the best parts of whom you are and where you want to go from the inside out.

Second, show your true colors. So many people underestimate or just ignore being dressed in their optimal colors. Have you looked at someone and realized how awful he looked in a color that did not seem to fit him? Think about what fits with your color palette rather than fitting in with the crowd, and youll always look like your stepping up your look. Its best to have your colors analyzed by a pair of objective eyes. While youre at it, learn how much texture your clothes can have in order to be in balance to you. Color and texture should always serve to highlight and compliment your natural attributes. Your color DNA is your non-verbal signature.

Third, get back to your closet. Before you run out shopping for new duds, its important to figure out which items lurking in your closets and drawers are duds. Clothes that do not personify your style or your optimal colors are out. Your closet also needs to be organized: professional attire over here, casual attire over there. If you return from work and dont feel like you need to change clothes, youre not dressed appropriately for work. Separate your clothes while thinking about this idea.

Next is to make a list of whats missing from the wardrobe. Is your closet lopsided with an abundance of casual clothes? Think about and list what you need so that you can shop successfully and purposefully. Shop with someone whose opinion you trust. Anything less is sure to be a waste of your time and money.

Last, get the right tude. Even the best, well-chosen clothing doesnt equate to your ultimate success if you dont know the rules of business etiquette. Your behavior will either support or undermine your attempts at improving your visage. Everything from wearing cologne sparingly (pump a couple of sprays into the air and walk into it) to making proper eye contact (look at a point on the persons face that is not directly into the eyes) shows the kind of respect to others that you would like to receive.

Success doesnt come overnight and neither does dressing for it. Your image is more important than your business cards and is on the same par of importance of your resume. Your marketing materials arent likely to trigger a response unless you are dynamic, compelling and stylish enough to warrant one.

Joseph Rosenfeld is a men's image mentor and speaks to corporate employee groups on how to become more dynamic, compelling and stylish. Rosenfeld, the first American man to be recognized by the Association of Image Consultants International (AICI) as a Certified Image Professional, has a proven methodology that helps men develop and manage their personal brand. He is regularly quoted in the media and writes the 'Style' column for the Metro Silicon Valley.
Copyright 2007, Joseph Rosenfeld, AICI, CIP.
408.292.3117, http://www.jrimagementor.com
This article may be reproduced only in its entirety, including the author biography.



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